Fraley Construction Marketing Lands Three New Heavy Highway Contractor Customers

Fraley Construction Marketing welcomed three new highway-heavy contractor customers between March and June 2024 including J.D. Eckman, Inc., Nyleve Bridge Corp., and Road-Con, Inc. Our online marketing services will include a combination of social media management and website design.

We began providing social media management for J.D. Eckman in March 2024. Founded in 1945, the third generation of the Eckman family is guiding the ongoing expansion of this Chester County, Pennsylvania-based bridge and highway construction powerhouse.

Road-Con came on board in April 2024. In addition to social media management, we will be building and hosting a new WordPress website. Road-Con is a prominent and growing West Chester, Pa.-based heavy highway contractor founded in 1994.

We began building and managing a new social media presence for Nyleve Bridge Corp. in June 2024. The Lehigh Valley-based contractor is known for its work on high-profile, challenging bridges in Pennsylvania since the 1950s, but has never had a social media presence.

All three companies rely on low bid public sector work, so procuring new business will be irrelevant. The primary goal will be to identify and attract talent.

Heavy highway contractors have a very unique set of challenges when it comes to showcasing the work they do on the internet. In all three cases, Fraley Construction Marketing was retained due to Brian’s understanding of their businesses and ability to navigate these sensitive areas.

Photo credit: J.D. Eckman