Fraley Builds WordPress Website for Taproot Construction

Fraley Construction Marketing welcomed North Carolina-based Taproot Construction as a new customer in January 2025. Our first project was to partner with this growing geotechnical contractor to develop a new WordPress website.

Taproot has been in business since 2017, servicing the deep foundation, excavation support and protection, shoring and underpinning, earth retention, grouting, and solar markets. The company reached out after learning of our work for several equipment and contracting colleagues. Taproot is a younger company with an interesting origin story, but its one-page starter website had become obsolete.

We got the call because Taproot wanted to deal with someone that understood the foundation construction market. They also liked the fact that we had done business with some firms they knew well, including Equipment Corporation of America (ECA), UMA Geotechnical Construction, Junttan USA, and Palmetto Gunite Construction.

On July 3, we posted Taproot’s new and improved custom-built WordPress website. We trained them on how to update the site in house also, so they can continue to expand their ever-growing project library.

We are also hosting the website. Whether Taproot has a question about hosting or how to make a change on the website, they know they can reach an actual person and get a quick resolution. It was a privilege working with this incredible company and playing a role in their future success.