Commerce Construction Finds Website Developer that Knows Heavy Civil

Commerce Construction Corporation is a deep-rooted heavy civil construction company serving the Greater Philadelphia region and beyond. The company is a spin-off of a contractor that’s been building waterfront and industrial structures along the Delaware River since steam shovels and horses roamed its waterfront jobsites.


Commerce needed a new website but had very specific criteria. They knew 1 and 2 were achievable, but thought 3 would be nearly impossible.


1. We wanted a modern website appearance, easy navigation and lots of space for photos, videos, and news.

2. After the initial launch, we wanted the ability to easily update the site ourselves without having to be technical experts.

3.  We wanted a developer who really knew our work in the heavy civil construction sector and how best to portray us to the marketplace.


“Finding website developers who met the first and second criteria was generally easy,” says Construction Manager Jeff Shannon. “However, when we added the third criteria – having a developer who really knew our work – Fraley Construction was the best and only choice.”


We ultimately gave Commerce a modern website, set them up with Google Analytics, and did an in-depth remote training session. This is what Jeff had to say about working with us:


Brian Fraley and his team built us a great website and led us through every step in the process. From the early concepts they presented, through the myriad of changes and tweaks we requested, until the day we turned on the site to the public, Fraley was always right there keeping the project moving. In addition to giving us a website we can easily update ourselves, his team also built in SEO functionality, hooked us into Google Analytics and trained us in navigating the controls so we can monitor our traffic.”



Website designers are a dime a dozen, but website designers that know heavy construction are incredibly rare. We brought that unique dimension to Commerce, and we also showed them how we add value to our partners. Jeff explains:


“Because Fraley knows the heavy/civil sector well, he knew what aspects of the site were most important in making this investment, giving us the greatest return for our customer base. He has also provided valuable advice in helping us establish our social media presence and other marketing campaigns. We intend to continue using Fraley Construction Marketing and highly recommend them to anyone in the industry.”

Check Out the New Website


When you need the total package for your construction website, there’s only one choice. Click here to learn more about Fraley Construction Marketing’s services.